Saturday, June 9, 2012

 Largest surfboard logo: NRDC sets world record (PICS & Video)

MALIBU, CA, USA -- 230 surfers, swimmers, boaters, and plain-old ocean lovers, joined together at Natural Resources Defense Council's Malibu Peace Paddle and formed a giant peace sign to raise awareness about the critical problems facing the ocean - setting the new world record for the Largest surfboard logo, according to the World Record Academy: www.worldrecordacademy.com/.

  Photo: The World's Largest Surfboard Logo. Photo: Craig Shmitman/NRDC ( enlarge photo )

  The goal of the Peace Paddle was to inspire international action at the upcoming Rio+20 summit to protect the world's oceans from the ever-growing global threats.

The Guinness world record for the most expensive logo produced for an Olympic games is the 2012 London Summer Olympics logo, which cost £400,000 ($645,645) to design. The logo was produced by brand consultants Wolff Olins (UK) and paid for by private money.

Guinness World Records also recognized The largest car logo/image, formed by 1,086 Subaru cars and was displayed at the Prodrive Warwick Test Track, in England, UK.

  "Demanding that our leaders create reliable solutions is an important step toward a sustainable ocean future," writes Sarah Chasis, Director of NRDC's Ocean Initiative.

  When it comes to protecting our oceans, actions speak louder than words.
 Photo: "Actions speak louder than words: hundreds join to show their support for the oceans."
  ( enlarge photo )

  That's why hundreds of people joined together at NRDC's Malibu Peace Paddle to raise awareness about the critical problems facing the ocean: once-vibrant coral reefs withering away because of carbon pollution and other threats, plastic trash choking sea animals, and entire ecosystems degraded at an ever-faster rate.

  "We need to go beyond good intentions this year and place the focus on action."