Friday, January 28, 2011
   Largest dance party: Advertising Specialty Institute sets world record
 ORLANDO, Fla., USA -- Nearly 2,000 people went round and round and up and down dancing the twist - setting the new world record for the Largest dance party for the benefit of the Juvenile Diabetes Foundation International.

Sydneyand Mackenzie Cohn, Philadelphia sisters who were diagnosed with juvenile diabetes at age 7, co-chaired the twist-off.
  Over the past four years, the girls have raised over a million dollars for the Juvenile Diabetes Foundation International.

  "We're so happy so many people turned out to dance with us and to learn about the importance of research into our disease," said Sydney Cohn, age 11. "We had so much fun," said Mackenzie Cohn, age 9. "The twist is really cool!"

   Chart-topper and NJ resident Joey Dee led the crowd in twisting to his signature song, "Peppermint Twist."

 The Guinness world record for for the longest dance partywas achieved by Unique Events Limited (Ireland) with 40 dancers, 31 of which completed the marathon after 55 hours, at the Quay Front, Wexford, Ireland.

Guinness World Records also recognized the largest pot luck party world record, achieved by 479 participants, in an event organised by Slideluck Potshow (USA) in the Old Tobacco Warehouse, New York, USA.

   The Advertising Specialty Institute ( ASI ) hosted the world's biggest dance party at its national trade show at the Orange County Convention Center in Orlando.

   "I thought I'd break a leg but I got out there and danced the twist ? something I haven't done since the '60s," said ASI President and CEO Timothy M. Andrews.

  "It's a great feeling doing something that's so much fun?and means so much. ASI is delighted to help raise money toward such an important cause. Like the song says, we went bop shoo-op, a bop bop shoo-op, round and round and up and down."   
   Type 1 diabetes is generally diagnosed in children, teenagers or young adults. Scientists do not yet know exactly what causes the disease.

   While progress toward finding a cure has been substantial, there is still no cure for diabetes.

   As many as 3 million Americans may have the disease and each year, more than 15,000 children and 15,000 adults?approximately 80 people per day?are diagnosed in the U.S.

   About ASI
  The Advertising Specialty Institute is the largest education, media and marketing organization serving the advertising specialty industry, with a membership of over 26,000 distributor firms (sellers) and supplier firms (manufacturers) of advertising specialties.

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