Tuesday, August 4, 2009
Largest Cheerleading Dance-Baskin-Robbins sets
world record
CANTON, Mass., USA -- Baskin-Robbins
hosted a talented group of 227 cheerleaders who performed
a choreographed dance to the "Ice Cream and Cake" song by
the Buckwheat Boyz-setting the world record for the Largest
Cheerleading Dance
.
Photo: Television host Mario Lopez helps
out with a cheer routine in Westwood, Calif. prior to a world
record attempt for the largest
cheerleading dance
to the tune of Ice Cream and Cake, to help launch the
Baskin-Robbins Ice Cream and Cake Dance Video Contest. / Photo:John
Hayes)
( enlarge
photo
)
To celebrate the launch of its new Ice
Cream and Cake Dance Video Contest
, Baskin-Robbins
organized the Largest
Cheerleading Dance
, with Mario Lopez
of Extra
TV and Universal
Cheerleaders Association
( UCA
).
The online contest asks Americans to channel
their love of Baskin-Robbins
and ice cream cake into creative dance videos for a chance
to win a $10,000 grand prize.
Mario Lopez welcomed a talented
group of 227 cheerleaders who performed a choreographed dance
to the "Ice Cream and Cake" song by the Buckwheat Boyz.
Baskin-Robbins
donated $1 for each record-setting participant, on behalf
of the UCA, to the Muscular Dystrophy Association.
Named the top ice cream and frozen dessert
franchise in the United States by Entrepreneur magazine's
29th annual Franchise 500® ranking, Baskin-Robbins
is the world's largest chain of ice cream specialty shops.
Baskin-Robbins
creates and markets innovative, premium ice cream, specialty
frozen desserts and beverages, providing quality and value
to consumers at more than 6,000 retail shops in 35 countries.
Baskin-Robbins
was founded by two ice cream enthusiasts whose passion led
to the creation of more than 1,000 ice cream flavors and a
wide variety of delicious treats. Headquartered in Canton,
Mass., Baskin-Robbins
is part of the Dunkin' Brands, Inc. family of companies.
About Universal
Cheerleaders Association
Universal
Cheerleaders Association
was founded in 1974 by Jeff
Webb to provide high quality educational training for college
and high school cheerleaders through summer camps and clinics
on college campuses. UCA's goal is to inspire leadership on
and off the field.
UCA
believes that the primary purpose of a cheerleader is to support
athletic programs and lead the crowd before and during games.
Cheerleaders play an instrumental role in raising, leading
and maintaining school spirit in and around their communities.
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Tuesday,
August 4, 2009